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Wallpaper*, Mark+Fold launches a small but perfectly formed range
"There's a tendency, Cooper-Wright explains, 'to see stationery as throw-away, when in fact a notebook is for many people the one single object they carry with them all day – along with a phone perhaps. We feel that if you spend all day writing in your notebook, then it should be a good experience.' This ethos is realised both in form and function, as well as the factor of material provenance – so often a shorthand buzzword synonymous with ersatz authenticity, but here deeply considered and documented in detail.
'My parents are architects who use heavyweight, high quality materials,' she says, expanding on her inspiration for setting up Mark + Fold, 'and I think I have inherited some of their design philosophy; being inspired by the materials and making process, rather than designing something on paper and then asking "what shall we print it on?’"
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Elle Decoration UK, The Joy of Stylish Stationery, and the British Brands Doing It Best
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Tatler Asia, 10 Luxe Diaries
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91 Magazine, 10 of the Best Independent Stationery Brands
"Mark+Fold is one for the ultimate minimalist. Created in 2015 by designer Amy Cooper-Wright, Mark+Fold is a proudly sustainable and a completely transparent brand, sharing every detail of its production with its customer base and hoping to encourage other brands to do the same.
The understated aesthetic of the London-based brand is inspired by Amy’s extensive creative work, including designing coffee table books for art galleries, and the philosophy of Japanese graphic designer Kenya Hara about designing ’empty vessels into which people project their ambitions and dreams’."
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Creative Boom, 22 of the best online stationers for 2022
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The Telegraph Luxury
“Choosing to use stationery in the digital age is very much a conscious choice, and so paper has to have a materiality that you want to choose to write on,” says Cooper-Wright. “I use a small niche of mills in Scotland and Greater Manchester, and one in Holland because it offers Cold-glue Ota-binding, which no one else can do, but produces notebooks that open completely flat.” Such attention to detail has made the Mark One Notebook, with 35 per cent cotton paper, her bestseller.
Artisanal and bespoke, Mark + Fold is definitely targeted at the aesthete, but it has a considered philosophy behind it. “I take inspiration from Kenya Hara, the force behind Muji. He wrote a book called White, about the power of a white surface and our compulsion to make our mark on it. Starting the first page of a notebook can be quite emotional. It’s just not the same on screen. It’s been proven that you think differently on paper so using stationery is much more than just a style statement.”